Our Google Advertising Starter Package (E-commerce) is specifically designed for new or recently launched e-commerce stores looking to grow their business through Google Ads but without the need for a high initial budget. This one-time service includes the complete setup of your Google Ads account and the creation of six targeted campaigns: three Shopping Ads campaigns based on user search intent (high, medium, low), a Branded Search Ads campaign, a Non-branded Search Ads campaign, and a Cart Abandonment campaign to re-engage shoppers who added items to their cart but didn’t complete the purchase. To ensure your ads are visually compelling, the package also includes two Static Ad Creative Sets (each with 5 distinct graphics in 3 sizes) and two Animated Ad Creative Sets (each with 3 distinct graphics in 2 sizes). Please note that the advertising budget is not included in this package.
The Google Advertising Starter Package (E-commerce) service includes:
- Account Setup: Full setup of your Google Ads account, tailored to your e-commerce objectives.
- Campaign Creation:
- Shopping Ads Campaigns: Three campaigns tailored to user search intent (high, medium, low) to capture customers at different stages of their buying journey.
- Branded Search Ads Campaign: Targets searches specifically for your brand to capture high-intent traffic.
- Non-branded Search Ads Campaign: Broadens reach by targeting relevant keywords that don’t include your brand name, capturing new customers.
- Cart Abandonment Campaign: Re-engages shoppers who added items to their cart but didn’t complete the purchase, encouraging them to finalize their orders.
- Static Ad Creative Sets: Includes 2 sets of 5 distinct graphics (15 total), designed in square, portrait, and landscape sizes to fit various ad formats.
- Animated Ad Creative Sets: Includes 2 sets of 3 distinct animated graphics (6 total), designed in square and portrait sizes for dynamic ad presentations.
Examples of Use:
- New E-commerce Stores: Launch your online store with well-optimized Google Ads campaigns that attract customers at every stage of the buying journey.
- Small Businesses: Drive traffic and conversions with targeted ads, even on a modest budget, through strategic campaign setup and compelling creatives.
- Growth-Oriented Brands: Increase sales and brand awareness by reaching high-intent customers and re-engaging those who have shown interest but haven’t yet converted.
